Internet Marketing Tips: Jargon Busting

Our internet marketing team help you bust online jargon!

The world wide web can sometimes feel like an alien planet! If the mind-boggling fact that a wealth of knowledge is available at the touch of your fingertips doesn't make your brain hurt, then some of the technological jargon floating around sure will. As internet marketing experts, we're here to help you bust through some of the babble. We'll be creating a series of posts explaining those terms in plain old English, so keep checking back! FTP FTP stands for File Transfer Protocol. It is an extremely common method of moving files between two sites on the internet. FTP is a special way to log on to a website for the purpose or sending or retrieving files and can be used when transferring website from one domain to another. HTML HTML or HyperText Markup Language is the language used to create Hypertext documents used online. Resembling old typesetting code, where blocks of text were surrounded with codes to indicate how they should appear, HTML is used as a basis for web design. Plug-in A plug-in is a piece of small software that adds features (such as a slideshow on website) to a larger piece of software. Plug-ins are used to add additional features to larger programmes as and when they are needed. Server A software package or a server that provides a specific service to client software running on other computers is called a server. Referring to a particular piece of software (a www server) or to the machine the software is running on it is a term you will hear on a regular basis, i.e. 'Our mail server is down!' To find out more about working with MonkeyFish Marketing, the UK's highest ranking internet marketing company, call us now on 01282 504 730.
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