Predicted Marketing Trends for 2018
MonkeyFish is an innovative digital marketing, design and development company dedicated to helping our clients stay ahead of the competition.
We are constantly researching and implementing the newest marketing trends on all of our clients’ websites. If you want to find out more about our one-stop-shop web solutions, why not give MonkeyFish a call today on 01282 504730.
Trends to look out for...
With more and more web users choosing mobile devices are their main, or sole method, of browsing the internet, it is becoming more crucial to tailor the content towards them.
Mobile-Tailored Social Media
It is estimated that mobile users spend about three hours a day on their device, triggering approximately 75 user sessions throughout this period. This means that we are offered 75 different digital advertising opportunities.
As a local business, by geo-targeting ads on social media, you can create a high CRO. For example, if a café sent out an ad to Twitter users within a 5-mile radius, offering a discount, it is likely to entice customers within the area.
Take a look at MonkeyFish’s full range of Social Media services online now.
Mobile First SEO
Google is slowly transitioning towards the implementation for the Mobile First Index as desktop figures are quickly declining. This means that soon, Google will rank mobile responsive websites ahead of non-responsive sites for the same keywords.
At MonkeyFish, our Design and Development teams optimise each one of our new builds to ensure that they are mobile-friendly and compatible with a wide range of popular devices. Find out how we can improve your SEO now.
Despite the ever-growing cost of Google Ads, they are predicted to boom in popularity in 2018. This is because Google has announced that it will be releasing a wide range of new tools to support digital marketers with more refined conversion tracking.
Intelligent, innovative marketing from MonkeyFish
If you are looking for marketing, development or design services for your business, why not find out how MonkeyFish can help you?