Online Marketing Tips: Are You Making These Mistakes?

Our online marketing team highlight your BIGGEST blogging mistakes...

Writing blogs can be time-consuming, especially if you're trying to run a business. You know it's good for SEO and for keeping your website up to date but you just can't find the time, or the patience, to sit down and carefully craft 300 words of wisdom. It's a good job our online marketing team are on hand to steer you in the right direction then isn't it? Take a look at these common mistakes that you can easily avoid... Typo's If you're rushing to put a post together, or work in a busy office environment with plenty of distractions, it can be easy to make mistakes. Proof-reading your work - even if you have to pass it on to a friend or colleague, is essential. Although spell check will normally pick up on mis-spellings, if you've simply typed the wrong word, you're on your own! You'll need that second pair of eyes to thoroughly check work, making sure it's up to scratch! Losing the plot If you're struggling to structure your blog post, take a break, pick up a pen and some paper and map it out. There's nothing worse than losing the plot - deviating from the topic you initially set out to write about and jotting down a load of old babble. Take it back to basics, think about the beginning, the middle and the end, and make visual reminders of key points or ideas you want to include in your work. Not promoting your work Not giving your work the recognition it deserves is a crime! You've spent time putting it together so make sure you show it off! Whether you email it to your clients or share it on your Facebook page, displaying the URL in as many places as possible ensures it gets read, not only by Google but by customers or interested parties! So there you have it, 3 easy steps to remember next time you're sitting down to update your blog. Don't have the time to do it yourself? We offer a content writing service for businesses that are too busy to create original content. Along with a range of online marketing services including search engine optimisation (SEO) and email marketing, our talented team are always on hand to create engaging content that is unique to your brand. Feel free to browse our website to find out more about our online marketing services or contact us using the buttons below.

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