Will You Enter the Google Online Marketing Challenge?

Will You Enter the Google Online Marketing Challenge?

The Google Online Marketing Challenge gives students the opportunity to create an online marketing campaign courtesy of a $250 budget from Google. Over 50,000 students and professors from over 100 countries have entered the challenge in the last 5 years and this year the number is expected to be higher than ever. Google_Online_Marketing_Challenge-734625Using Google AdWords and Google+, students develop and run an online advertising campaign for a business or non-profit organisation for a period of three weeks. The teams that develop the most effective campaigns have the chance to win a trip to Google with their professor, in addition to a whole range of other cool prizes. Students also have the additional opportunity to participate in the Google+ Social Media Marketing Award by maintaining a Google+ account for their clients for a further six weeks.

It’s A Great Opportunity to Test Your Skills

The Google Online Marketing Challenge is open to student teams of three to six members, regardless of the subject they are majoring in. Students must register under a verified professor or instructor of a recognised higher education institution, who must confirm each student team via a verification link received in an email. Professors have until 3rd May 2013 while student teams must register before May 10th. Campaigns will be judged based on statistics, which are automatically assessed by Google, the campaign structure and the pre and post campaign reports. The campaigns will be judged on a number of criteria by both Googlers and an independent Global Academic Panel, in addition to the statistics provided by Google itself. Judging will take into consideration the campaign statistics, quality of the written reports, general structure of the campaign, use of product features, ad text best practices and much more. The Google Online Marketing Challenge presents a fantastic opportunity for students that are interested in a career in online marketing. Covering a vast variety of subjects, the online marketing world is becoming more competitive all the time which is why it’s so important to have experts on hand to ensure your website benefits from excellent results. MonkeyFish Marketing are an online marketing company with years of experience in the industry, with a number of tried and tested techniques under our belts that are proven to consistently deliver results for businesses across a huge number of industries. Though we can’t enter the Google Online Marketing Challenge, we are rewarded for our expertise in online marketing with extremely satisfied clients and fantastic testimonials, which emphasises our determination to work hard for each of our individual clients. If you would like to know more about working with MonkeyFish Marketing as an online marketing company, please feel free to contact us via our website or give us a call directly.
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